The Brief

Build out a cohesive series of recipes for Instagram stories for a featured highlight.

Challenges

Most of the photos in these stories were a few years old, and taken by a host of different photographers in different styles. There was not much visual design on the articles besides the overarching brand yellow and the photography. 

Solutions

Lean into the food channel’s signature yellow color and adopt a versatile collage style which we can adapt with Polaroid mockups or cutouts. The major throughlines between each piece? Yellow dashed lines, grid paper, rough outlines, and halftone textures.